Turning your ambitions into reality
Creating impact
“The best thing working with Experience Unleashed is their capability to quickly understand the situation and thereafter structure the dialogue in a systematic and educational way that directly creates value and energy.”
— Helena Hörnebrant, Chief Information Officer / Chief Digital Officer, TRATON Financial Services
How we support our clients?
Positioning, to increase sales
Innovation, to grow the business
Strategy execution, to make things happen
What is our idea?
The true north for any business is consistently delivering value that resonates with the customer.
It’s about understanding today’s sales and tomorrow’s opportunities – simultaneously.
A brutal requirement of predicting fickle loyalties and fluid demands of a restless market.
Good news: this restlessness forms a pattern that can be decoded.
At Unleashed, we’ve made this journey many times. We’ve been through wins, but also defeats, failures, and disappointments.
With 25+ years’ experience from global organizations, we’re today a diverse team - equipped to actively support businesses of any scale in finding success through careful positioning, setting up for innovation, and creating speed.
Through our experience, we unleash your. With a collaborative workflow of knowledge transfer, we don’t just give you the answers.
We teach you to find them.
”Experience Unleashed is a trusted partner to us. They have really shown that they understand our business and our customers. All outputs from the initiatives we have done together so far have been actionable and both strategically and operationally valid.”
- Björn Borgman, CEO & Group Commercial Director, HL Display
“Experience Unleashed helps you push boundaries and points you and your business in a direction that makes you better in your existing business while exploring the new that awaits around the corner. Combines strategy with hands-on valuable outcomes in a way you haven't seen before.”
— Jenny Larsson, Global Chief Information Officer, Intact Insurance Speciality Solutions
“The best part about working with Experience Unleashed is that they are able to uniquely combine their broad, real-life, practical experiences with a completely personalized approach. Every interaction felt like it was genuinely designed to create value for our specific situation and not the all-too prevalent cookie cutter approach other consultants sometimes serve up.”
— Thorsten Brandt, Chief Marketing Officer and Head of Ownership Experience, Electrolux Group
”With great understanding of customer business pillars and foundation, Experience Unleashed are able to show where and how their CX-based business development and innovation models can support future sustainable business growth. With head and heart, they are truly devoted to share, support and develop. It’s a joy to work with them!”
- David Schill, Global Marketing Director, Aritco Lift
”Experience Unleashed guided us through the development of a set of consumer centric Value Propositions for a new service. Thanks to their solid know-how and well experienced way of working we have today a new service in the market.”
— Anna Calmerskog, Category Marketing Manager Peace of Mind, Electrolux BA Europe
”Experience Unleashed has guided us through the process of defining a future product portfolio. Introducing a structured yet innovative and flexible approach, with a lot of hands-on exercises. I really enjoyed working with them, strong professionalism based on experience and still a very easy and friendly approach.”
- Niklas Karlsson, Vice President Products, Services and Technology, Aritco Lift
“Any sustainable advice is based on yourself realizing the business challenges and the appropriate solutions by being asked the right questions. That´s exactly what Experience Unleashed brings to the table. They don´t just make you wake up and face the situation, they allow you to own your own progress, but never unsupported.”
— Kajsa Blixth, CMO, Piab
“Experience Unleashed deep knowledge in innovation in combination with their unique approach to guidance, in a dialogue format, cutting across strategy and operations - makes the work both inspiring and hands on at the same time.”
– Johan Rudström, Head of Marketing & Digital at Synoptik Scandinavia
“They have a rare understanding of Experience Management. Everyone in my team, as well as some of our customers, could benefit from their knowledge and thorough understanding of business challenges ahead that any Experience transformation will face – from strategic to very hands on operational level.”
— Henrik Cronebäck, Head of Nordics, Qualtrics
“Experience Unleashed guided us from idea to final delivery through great insights and expertise in customer segmentation methodology. Their approach shines light on all different angles. Not only did we receive what was asked of them, but also a great understanding of how to conduct user research on a higher level with the intention to drive sustainable change in customer interactions.”
— Sara Strid, Vice President D2C, Profoto